Legal

Privacy Policy

Last updated: May 30, 2026

1. Who we are

Marteso is an App Store Optimization platform operated by Fringelo Group ("we", "us", "our"). Our registered address is available on request at [email protected].

2. What data we collect

We collect the following categories of personal data:

  • Account data: name, email address, and password when you register for Marteso.
  • Billing data: payment card details (processed securely by our payment provider; we do not store raw card numbers).
  • Usage data: pages visited, features used, search queries entered within the platform, and session duration.
  • App Store data: metadata, keyword rankings, and analytics you connect to Marteso via Apple's APIs.
  • Communications: messages you send to our support team.
  • Technical data: IP address, browser type, device identifiers, and cookies.

3. How we use your data

We use your personal data to:

  • Provide, operate, and improve the Marteso platform.
  • Process payments and send billing receipts.
  • Send service notifications and product updates (you may opt out at any time).
  • Respond to support requests.
  • Comply with legal obligations.
  • Detect and prevent fraud or abuse.

We do not sell your personal data to third parties, and we do not use your App Store data to train machine-learning models for third-party benefit.

4. Legal basis for processing (EEA/UK users)

We process your personal data on the following legal bases:

  • Contract performance: to deliver the service you signed up for.
  • Legitimate interests: to improve our product, prevent fraud, and maintain security.
  • Legal obligation: where required by law (e.g., tax records).
  • Consent: for marketing communications, which you can withdraw at any time.

5. Data sharing

We share your data only with trusted sub-processors necessary to run the service:

  • Cloud infrastructure (hosting and database)
  • Payment processor
  • Email delivery provider
  • Error monitoring and analytics tools

All sub-processors are bound by data processing agreements consistent with GDPR requirements. A full list of sub-processors is available on request.

6. Data retention

We retain your account data for the duration of your subscription and for up to 90 days after account deletion, after which it is permanently erased. Billing records are retained for 7 years as required by tax law. Anonymized usage analytics may be retained indefinitely.

7. Your rights

Depending on your location, you have the right to:

  • Access the personal data we hold about you.
  • Correct inaccurate data.
  • Delete your account and associated data.
  • Restrict or object to certain processing activities.
  • Data portability (receive your data in a machine-readable format).
  • Withdraw consent for marketing communications at any time.

To exercise any of these rights, email us at [email protected]. We respond within 30 days.

8. Cookies

We use strictly necessary cookies to keep you logged in and session cookies for security. We also use analytics cookies to understand how the platform is used. You may disable non-essential cookies in your browser settings; this will not affect core functionality.

9. Security

We use industry-standard encryption (TLS in transit, AES-256 at rest), access controls, and regular security reviews to protect your data. In the event of a data breach affecting your personal data, we will notify you and relevant supervisory authorities as required by law.

10. Changes to this policy

We may update this Privacy Policy from time to time. We will notify you by email or in-app notification before any material changes take effect. Continued use of Marteso after the effective date constitutes acceptance of the updated policy.

11. Contact

For privacy-related questions or to exercise your rights, contact us at [email protected].